Category Archives: Brand Identity

Brand Identity: Name and Fame of a Business

brand identity

To marketing professionals, a brand is a product or a business that has a distinct identity in the perception of the consumers. Elements of design create a brand identity, packaging and advertising, that, as a whole, distinguish the product from the competitors. The product contributes to the brand equity to the company that produces it. […]

Creative Design: The Scope for Colors Canvas

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Creative Design: The Scope for Colors Canvas A bold, attractive, and memorable logo and design of a website is important. Especially while generating new business and luring a big number of customers. Often we can see poorly designed logos on many business websites on the internet. If you want to market your business by placing […]